Liveschedules started as a weekend project to create a sortable schedule for the Sochi Olympics in February 2014. Like many "weekend" projects, it took much longer than a weekend to finish and launched behind schedule, nearly a week after the start of the Olympics. Despite that, it became surprisingly popular, thanks to mentions on Lifehacker, a very popular thread on reddit, and a tweet from David Pogue to his 1.5 million followers.
While the site was never intended to continue beyond the Olympics, user feedback made us reconsider. In March, we created a TV and streaming schedule for March Madness, despite the fact that one of us had never watched a college basketball game before. The March Madness schedule ended up being somewhat of a disappointment to us because it was finished after half the games had already been played. However, the work we put into creating a structure for the tournament format proved to be very useful when the World Cup came around. If you're reading this, you probably came for the World Cup schedule. It's been the most popular schedule we've done by far.
What is the current status of the site?
Between events, the site goes dormant, except as a replay archive for games and events that have already taken place.
Currently there are plans to add year-round events such as the NBA and English Premier League, but these plans are provisional, pending feedback from users. Each schedule takes many hours to develop and more to maintain. The site is not monetized. We have no motivation for pouring nights and weekends into creating new schedules beyond the satisfaction we receive from users telling us that they love it.
We're happy to spend the time as long as people keep using the site. But I fear that sometime soon our energy will flag. So far the attention we've received from reddit and other internet communities (as well as one very odd source) has kept us going, but there have been moments of real stress. Which brings us to...
What can I do to help?
The hardest part of running a site that's only active during events that occur months apart is the need to build an audience from scratch every time. You can help that process immeasurably by following @liveschedules on Twitter, following our Facebook page, or simply bookmarking the site. We only use our social media accounts to announce site news and respond to questions.
If you'd like to do more, you can tell the world about us so we can focus on development instead of spreading the word. Let your friends know on Twitter or Facebook or post on reddit. Between our jobs and other software projects we contribute to, we never finish a schedule before the last minute. This has been a considerable source of stress, because it's no good to create a schedule for an event if no one knows about it. We can't overstate how much of a difference you can make to our mental well-being by taking some of this burden off our shoulders.